Straightening collection

A full range of hair dryers, straighteners and curling irons to create extraordinary looks in just a short time, to improve the health and wellness of your hair, using advanced technology!


  • A full range of professional hair dryers, straighteners and curling irons
  • Products equipped with advanced technology
  • Healthier, protected and shinier hair
With the G-Evo range of professional products, it has never been quicker and easier to create all the looks you want. Your hair won’t just be more beautiful, shinier and full of life, it will also be healthier and stronger!

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  1. G-Evo 4500 Halogen Ion Plus G-Evo 4500 Halogen Ion Plus

    G-Evo 4500 Halogen Ion Plus

    Cutting-edge halogen technology to strengthen your hair, while ions will leave it soft and shiny as you dry.

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  2. G-Evo 33 G-Evo 33

    G-Evo 33

    The professional curling iron with a diameter of 33 mm. Ideal for creating big, soft curls on long hair as well as to quickly and easily boost volume.

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  3. G-Evo 25 G-Evo 25

    G-Evo 25

    25 mm diameter and instant heating for natural-looking curls, easily and in the least amount of time possible.

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  4. G-Evo 19 G-Evo 19

    G-Evo 19

    The professional hair irons with 19 mm diameter rod to create tight, defined curls as quickly and easily as possible.

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  5. G-Evo 3800 Ultra Light Ion Plus G-Evo 3800 Ultra Light Ion Plus

    G-Evo 3800 Ultra Light Ion Plus

    For perfect styles with a professional hair dryer that combines top performance with incredible light weight.

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  6. G-Evo 3800 Ultra Light Halogen Ion Plus G-Evo 3800 Ultra Light Halogen Ion Plus

    G-Evo 3800 Ultra Light Halogen Ion Plus

    Fast, perfect styles with the utmost light weight, respecting the health and appearance of your hair.

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  7. G-Evo 3800 Ion Plus G-Evo 3800 Ion Plus

    G-Evo 3800 Ion Plus

    Compact dimensions and Ion Plus technology for an easy-to-handle hair dryer that will leave your hair soft, shiny and free from frizz.

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  8. G-Evo 3800 Halogen Ion Plus G-Evo 3800 Halogen Ion Plus

    G-Evo 3800 Halogen Ion Plus

    A super compact, extremely innovative hair dryer using halogen technology to strengthen and boost the health of my hair. Ion Plus technology leaves hair soft, shiny and perfectly hydrated.

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  9. G-Evo 4500 Ion Plus G-Evo 4500 Ion Plus

    G-Evo 4500 Ion Plus

    Create extraordinary styles with this professional hair dryer that’s quick and easy to use, and leaves your hair soft, shiny and easy to manage.

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  10. Piastra G-evo Iht Titanium Ion Piastra G-evo Iht Titanium Ion

    Piastra G-evo Iht Titanium Ion

    Una piastra per capelli professionale dall’elevata capacità lisciante per trattare la propria chioma con la massima delicatezza e dire addio all’effetto crespo. Learn More

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G-Evo is a full range of professional products from Gama, able to meet any styling need and give you all-round hair care. These are products equipped with the very latest technologies that not only help you to create any look in no time at all, but also improve your hair’s health. G-Evo hair dryers incorporate  innovative halogen technology, including the combined action of traditional heating elements and a halogen lamp that uses gentle radiant heat to penetrate the scalp and boost micro circulation and oxygenation; the result is stronger hair roots and healthier, better-looking hair.  The Ion Plus technology on all hair dryers and straighteners in the G-Evo line, constantly releases up to 80% more ions compared to traditional technologies. Such a high amount of ions gives your hair fantastic softness and shine, leaving it hydrated, supple and free from static and frizz.   G-Evo professional hair dryers are powerful and therefore, provide ultra-fast drying and quick styling. They also come in very compact versions, to satisfy hair stylists looking for easy-to-handle tools. G-Evo straighteners and curling irons are all complete with IHT technology, meaning they can reach the required temperature instantly and also keep that temperature constant during styling as well as even over the whole surface of the plates or rods, to create any look in just one step. G-Evo straighteners which can give you perfect, splendid waves, are available in 3 versions: G-Evo Titanium Ion Plus is a titanium straightener; G-Evo Ceramika Verais a ceramic straightener, G-Evo Tourmaline Ultra Heat is actually a tourmaline straightener that reaches a very high temperature (250°C), for hard-to-manage hair. G-Evo professional hair irons allow you to create any wavy style, including tight or defined curls, or soft or wide waves. This is possible thanks to the 3 different sizes in the range. 19 mm, 25 mm and 33 mm diameter.

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At last you’ve decided that the time has come to buy a professional styler for your hair, so that you too can create fantastic styles, quickly and easily, and without spending a fortune. Take a look at the Offers on the Gama Professional website, where you will find a vast array of products to make your hair styling dreams come true! This section includes the best hair straighteners on special offer, to give you perfectly smooth hair or splendid waves that give you that perfect, fresh-from-the-hairdresser look. But that’s not all. You will find best-price hair dryersfor quick blow drying that instead of damaging your hair, will leave it soft, shiny and full of bounce. And if you want perfect curls at affordable prices, then you can’t miss out on our curling iron offer. Our online store also has a wide range of men’s grooming products and some of these items may be included in special offers! The offers page includes hair clippers on offer,value beard trimmers and best-price multi groomers. Now it is possible to have the perfect look, created with top-quality equipment that will improve your hair’s health and appearance, all at reasonable prices, thanks to Gama!