Electric Straightening Brush

Straightening brushes

Heated straightening brushes

Get the perfect look with the minimum effort when you use Gama Innova straightening brushes. With its heated bristles, this brush can detangle, straighten and style your hair, quickly and easily.


  • Perfect styling and perfectly quick and easy use
  • Heated bristles with ceramic coating and antibacterial action
  • Maximum gentle action on the hair
  • Shiny, silky soft, and frizz free hair
A complete range of heated straightening brushes for perfect-looking, easy-to-manage, straight hair. The perfect brush for you if you are seeking a practical styling tool and you don’t have much time to dedicate to achieving your perfect look.

6 Item(s)

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6 Item(s)

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Set Descending Direction

The main element of a straightening brush is the head, which consists of heated bristles that are powered from the mains electricity. As well as detangling your hair like a normal brush, this one also straightens and styles it, thanks to its heat action.

Innova by Gama is a full range of electric straightening brushes that will meet your every styling need. All of the brushes in this range have heated bristles with ceramic coating that glide easily over the hair and distribute heat evenly , preventing stress and damage from heat. Using Nano Silver technology, the bristles have nano particles with a powerful antibacterial action that eliminates the impurities on the hair and helps to boost its health and wellness with every use. All Innova hair brush straighteners have universal voltage and therefore, guarantee a perfect look wherever you are, because they can be used with no problem in countries with different voltages.

Innova Extreme is an electric brush with rectangular head, temperature adjustment function and Ion Plus technology to guarantee the utmost gentleness on the hair, leaving it full of softness and shine, and free from frizz, thanks to the action of ions. If you prefer rounded brush heads, you can choose Innova Digital; but for the best possible results, we recommend Innova Duo, an electric straightening brush with two heads that close over the hair sections - like a traditional straightener - to guarantee you a fabulous smooth look with shiny, frizz-free hair. If you are seeking a great travelling companion, or you want to save space or just to have your hair straightener brush with you for quick touchups wherever you go, then Innova Mini is the straightener brush for you. There is also the Innova Multibrush model, the ideal solution if you are looking for a brush and straightener in a single tool. This is a multipurpose straightener plate and brush which, when closed, acts like a rounded styling brush and if open, like a hair straightener plate.

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At last you’ve decided that the time has come to buy a professional styler for your hair, so that you too can create fantastic styles, quickly and easily, and without spending a fortune. Take a look at the Offers on the Gama Professional website, where you will find a vast array of products to make your hair styling dreams come true! This section includes the best hair straighteners on special offer, to give you perfectly smooth hair or splendid waves that give you that perfect, fresh-from-the-hairdresser look. But that’s not all. You will find best-price hair dryersfor quick blow drying that instead of damaging your hair, will leave it soft, shiny and full of bounce. And if you want perfect curls at affordable prices, then you can’t miss out on our curling iron offer. Our online store also has a wide range of men’s grooming products and some of these items may be included in special offers! The offers page includes hair clippers on offer,value beard trimmers and best-price multi groomers. Now it is possible to have the perfect look, created with top-quality equipment that will improve your hair’s health and appearance, all at reasonable prices, thanks to Gama!

GAMA goes on holiday! All shipments and customer service will be suspended between 8 and 22 August. For those who can wait for their purchases until August 23 there is a 20% discount! To have it use the code SUMMER2018!